SMS Advertising Solutions


07
Ma
How To Make Money In Mobile Marketing
07.03.2013 11:35

Mobile marketing could be difficult to understand and daunting to implement, that is, if you aren't getting the right information and advice. Take a few minutes to go through the facts and suggestions outlined below - the information there could be just what you need to put this advertising medium to work for your business.

Mobile marketing is a different kind of marketing because it is not a strategy, it is an objective. You cannot force people into this kind of marketing so your goal should be on the end result, the objective to get more customers involved and support your business as opposed to trying to force it on them

When sending messages to your customers, be sure to use their real name. Using your customers real name in the message creates a more personal atmosphere that will allow you to bond with them and make your message seem less automated or robotic and more realistic, friendly, and overall more genuine.

Keep setting expectations and keeping yourself safe, legally. After a person opts-in, or even during the process, inform them of how often they can get text messages from you. Also, give them an "opt-out" option if the messages are too frequent or if they want to avoid possible message charges. Always include the line, "standard rates may apply."

Provide a better value for your mobile customers by creating a dedicated opt-in database option for them. This will allow you to provide your customers with a much better value and a great experience while simultaneously giving you a much bigger bang for your buck. It's a win-win situation here.

You should make it easy for people to unsubscribe from your distribution list. Most companies include a few commands at the end of their messages: for instance, a customer can unsubscribe by texting back 'stop'. You should use a simple command and provide clear instructions about unsubscribing from your mobile campaign.

Give your customers a discount when they provide you with their cell phone numbers to receive mobile marketing messages. You are likely to get more people on your list this way. The more people on your list, the more people that get to see the messages that you are sending out.

Create an opt-in database. Don't sabotage your business by holding customers hostage. Allow customers to choose to be a part of your mobile marketing campaigns, and make opting-out an easy process. Customers don't mind receiving communication from you through their phone, but don't take advantage of the kindness they show, unless you want to lose them.

When sending out information using mobile marketing, be sure that you always make sure that your name or your company name is prominent and that it is the first thing that your customer sees. It is important that the customer reads your message, and they need to know that it is not spam.

No doubt there is something there that you can use. Of course, you can't expect your plan to come together overnight. But if you make a task list, and set aside regular time periods to work on the project, you can develop a good campaign and expect to get good results.

Comments

Make your free website at Beep.com
 
The responsible person for the content of this web site is solely
the webmaster of this website, approachable via this form!